Philly.com launches iPhone app

Philly.com is proud to announce the launch of its new iPhone app. We've added functionality that our users asked for, including the ability to customize how content displays - and the ability to send news tips in straight from an iPhone or iPod Touch.

Here's the press release. Please let us know what you think by e-mailing us here.

PHILLY.COM LAUNCHES INTERACTIVE NEWS APP

The Philly.com App, Powered by The Philadelphia Inquirer and Daily News,

Features On-the-Go Access to the Latest Headlines, Videos and Blogs

Philadelphia, May 11, 2010 – Philly.com today announced the launch of its first iPhone application available at the App Store for a one-time download fee of $1.99. Drawing on the award-winning journalism of The Philadelphia Inquirer and Philadelphia Daily News, the philly.com app presents compelling and up-to-the-minute articles, blogs and video for iPhone and iPod touch users.  The philly.com app is also the only local news app that is customizable, allowing users to pre-determine the topics they are most interested in reading about so that relevant content automatically appears when the app is opened.

"We are thrilled to deliver our award-winning journalism, special features, late-breaking sports news and other headlines directly to our readers' fingertips," said philly.com President Ryan Davis. "The new philly.com application is designed to load faster than the mobile site, and is sure to provide users with an enhanced and improved experience."

With the philly.com app, users enjoy features that allow them to:

About Philadelphia Media Holdings
Philadelphia Media Holdings, LLC is the leading media company in the Philadelphia region with more than 2 million people reading The Philadelphia Inquirer and The Philadelphia Daily News or clicking on philly.com every day.  Founded in 1829 as The Pennsylvania Inquirer, it is the third-oldest surviving daily newspaper in the United States. Over the years The Inquirer has experienced much growth and acclaim, having received more journalism awards than any other newspaper in the United States. Philly.com is the Philadelphia region's leading source for online news with more than 84 million page views per month.