Tuesday, July 7, 2015

America watches most of its porn on phones now, because the future

A new report from online adult content behemoth, PornHub, indicates a new trend in American porn consumption: watching on the go.

America watches most of its porn on phones now, because the future

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A new report from online adult content behemoth, PornHub, indicates a new trend in American porn consumption: watching on the go.

Public transportation, your cubicle at work, stuck in traffic, the waiting room at the dentist. The possibilities are limitless thanks to mobile devices. According to PornHub, 52 percent of America's porn consumption this year came through mobile devices, making the United States the first country to absorb most of its online adult content through phones.

Privacy and portability are two obvious reasons for the mobile shift. But more broadly, usage of everything digital is moving from desktops and laptops to tablets and smartphones. That 62% of porn video consumption in the US is taking place on mobile devices drives that point home.

Phones and tablets as a percentage of usage jumped from 2012 to 2013 in all of the countries Pornhub tracks. It’s likely just a matter of time before the majority of their consumption comes from mobile phones too.

If that isn't enough intimate detail about America's porn-viewing habits, be sure to check out the full report here. [QZ]

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