Yiro-Yiro: Greek food and fast, in Roxborough

Philly has enjoyed gyros, souvlaki, spanakopita, and other Greek yummies for decades.

A new generation of Greek American restaurateurs, perhaps weary of the pizzeria business their fathers set up, is getting into the action with fast-casual, dine-in/take-away eateries — basically turning the Chipotle model on its gyro.

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Yiro Yiro, 6024 Ridge Ave.

The bonus: The masses may finally begin to pronounce gyro correctly — as in, yiro or yeeroh. 

At Broad and South Streets, Yiannys Degermentzidis, son of Pat’s Pizza & Pasta owner George Degermentzidis, has Yeeroh (1412 South St., 215-545-8000).

In Roxborough, we now have Yiro-Yiro (6024 Ridge Ave., 267-331-9476).

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Shaving off the souvlaki at Yiro Yiro, 6024 Ridge Ave.

At Yiro-Yiro, two sets of brothers — Chris and Constantine Avgiris and Teddy and Sav Bouikidis — are rocking a menu led by pork, beef, and chicken roasted on vertical rotisseries and served on a plate or a pita, plus grilled skewers, salads, and sides. (The Boukidis boys are Zesto Pizza. Before the partnership, Chris worked for them.)

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Spanakopita at Yiro Yiro, 6024 Ridge Ave.

Top your gyro with fries, as they do in Greece, and add such toppings as yellow mustard and fresko sauce (a house-mixed combo of ketchup, honey mustard, and mayo).

You must stick around for dessert, which includes a yogurt bar and baklava. Donut miss the diet-busting, fried-to-order loukoumades, which are doughnut holes dredged in honey and then slathered with Nutella.

Hours are 11 a.m. to 10 p.m. daily.

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Loukoumades at Yiro Yiro, 6024 Ridge Ave.