LEBRON JAMES has endorsed McDonald's, Nike and State Farm, but there's one product right now on the streets of Philadelphia carrying his name that he most certainly did not endorse - heroin.

Upper Darby police said that they busted a major heroin dealer from Philadelphia on Thursday who had 140 packets of the deadly drug - all of which were stamped with the silhouette of a basketball player and the name "LeBron James."

"I don't think LeBron James would be too happy with this drug-dealer dude using his name on these street bags," said Upper Darby Police Superintendent Michael Chitwood.

Chitwood said that drug dealers stamp every bag of heroin with a name, but it's usually one like Hellen or Hazel or words like horse or brown sugar.

Police said that an undercover Upper Darby officer made a buy from Marlon Guess, 19, of Philadelphia, on Beverly Boulevard near Luckens Avenue, in Upper Darby, about 6 p.m. Thursday. The undercover officer paid Guess $750 for 140 bags of LeBron, Chitwood said.

When police moved in for the bust, Guess, who was driving a rental car, couldn't take the heat and drove off, hitting a police cruiser and a parked car before ditching his vehicle and running, police said.

He was captured shortly after and, when he was taken into custody, he was "a real wise-ass," Chitwood said.

"He told the officers, 'Man, I know the drill. I ain't talking. I'll be out on bail tomorrow morning,' " Chitwood said. "Well, he got whacked with $250,000 cash bail, so he's not getting out too soon."

Contact Stephanie Farr at farrs@phillynews.com or 215-854-4225. Follow her on Twitter @FarFarrAway. Read her blog at philly.com/dailydelco.