With excitement and expectations reaching levels that haven’t been seen in a long time, the 76ers need to look good this season. We’re not talking about how they’ll run pick-and-rolls or how they’ll defend against three-point shooters. We’re talking uniforms.
The team unveiled two of the team’s four new Nike unis Tuesday, complete with the StubHub patch on the top left side of the jersey. The uniforms aren’t much different from the ones the team wore last season, but they now include a hard red drop-shadow behind the “PHILA” lettering and player numbers.
Also, the words “Brotherly Love” are embroidered in gold on the lower left hem of the jersey.
Rookie Markelle Fultz, who threw out the first pitch at Monday’s Phillies-Braves game, modeled the uniforms and showed off his new No. 20, a number previously worn by Timothe Luwawu-Cabarrot.
“The Philadelphia 76ers and Nike are two iconic brands committed to elevating the game of basketball through innovation while seamlessly honoring the rich traditions of both organizations,” said Chris Heck, chief sales and marketing officer for the Sixers.
“We’re excited to unveil the first of two jerseys with our incredible partner, StubHub, an organization as committed to engaging with fans in authentic ways and generating unforgettable live sports and entertainment experiences as we are. We are confident that the next two jerseys we unveil will additionally capture the spirit of this historic city, the imagination of new Philadelphia, and the passion of our loyal fans. Before the 2017-18 season has even begun, our ‘Welcome to the Moment’ campaign has generated national recognition and acclaim and we look forward to continuing the momentum as the season progresses.”
Video – http://on.nba.com/2f29Wdr