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John Smallwood: Eagles coach Andy Reid keeps it real on radio

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Most of the time, getting Reid to say anything useful is like trying to extract his wisdom teeth.

"I give [the media] what they need to do their job," Reid said.

He doesn't - at least a large majority of the time.

Most of the people who sit in Reid's media sessions will tell you that not only does the coach specialize in saying nothing, he uses as few words as possible while telling you nothing.

Reid generally answers questions as if he's on a pitch count for words uttered. He often appears pious and degrading of those asking questions.

Some people couldn't care less how Reid deals with the media, except we are still the conduit of uncensored information between the team and fans.

It is certainly Reid's prerogative to interact with the media in the manner he does, but when you do, you really don't have much room later on to complain about the way things are being presented.

At the end of the Eagles' recent minicamp, Reid got on the media for looking for negative stories instead of positive ones.

There were two major stories coming into the minicamp - the potential trade of cornerback Lito Sheppard and how quarterback Donovan McNabb would respond to the offseason acquisitions after ending last season by asking for playmakers.

Reid's minicamp response to a question about Sheppard: "I'm not going to get into all that."

And to a question about McNabb's thoughts to him about the acquisitions: "I didn't get into all that with him."

Did Reid actually believe that if he told the media, "That's for me to know and you to find out," we wouldn't try to find out?

In reality, Reid extended the shelf life of both stories by giving vague answers that challenged reporters to look for more information.

That has been the coach's modus operandi since he took the job - often with even the most innocuous questions.

What Reid's interview on WIP showed was that he could certainly be more engaging with the media, if he chose to be. He makes a conscious decision not to be.

Because of the nature of the differing agendas, Reid and the media are never going to be on the same page about everything.

We are trying to get more information while he is trying to give as little as possible.

Still, in this situation, the relationship between the coach and the media is a bit more tense and acrimonious than it needs to be. That's a choice Andy Reid has made. *

Send e-mail to

smallwj@phillynews.com.

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