For years, Temple played a distant second fiddle -- and sometimes third -- in regards to fan support in its own city.
Even though Penn State is located three hours away, the Nittany Lions have traditionally been Philadelphia's favorite team.
But now that Temple's back in the Big East, Addazio wants to see a switch in fan support.
"Come out and support the Temple Owls," Addazio said after Wednesday's preseason practice. "You got a major college football program right here. We don't need to hear about other schools in Pennsylvania. We just need to talk about Temple right now.