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Super Bowl ads: Time and money
Regardless of what you make of all these trends and figures, the one undeniable truth in advertising is that time is money. If MSNBC’s reported estimated cost of 2.6 million for a 30-second ad is right, then over $233 million dollars was spent on those 56 minutes of intermission.
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Approximately 44 minutes and 40 seconds of advertising aired during Super Bowl XLIV.