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Sober Sam owner Jerry Adams (top left) with his daughter Heaven (left), Sober Sam employee Michelle Klaus and Bob Wagner, a managing partner at Ott´s.
Sober Sam owner Jerry Adams (top left) with his daughter Heaven (left), Sober Sam employee Michelle Klaus and Bob Wagner, a managing partner at Ott's.
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One bar pickup you won't regret

ON ANY GIVEN DAY, someone in South Jersey is waking up with a splitting headache and a stomach full of regret after too much partying.

They may wake up on a stranger's couch, with no memory of how they got there, until they wince at the sight of their car outside.

Or they may wake up in a jail cell.

As a former manager of bars and restaurants in South Jersey, Jerry Adams has seen the scenario play out too many times.

Like most people, he's known at least one person whose life has been temporarily derailed, or worse, by a drunk-driving arrest or accident.

"It affects everyone," said Adams, 34, sitting at a table at Ott's Bar in Medford, Burlington County, recently. "One DWI or one crash can take everything away."

Adams, during a stretch of unemployment, started a business grounded on what he says is a sobering reality: designated drivers, two-drink maximums and the best of intentions often get clouded by alcohol.

Adams' business, Sober Sam, is a Cherry Hill-based designated-driver service. Too drunk to drive? For a fee, a Sober Sam driver will drive you home in your own car (a following car then picks up the Sober Sam driver.)

The prices vary according to the hour and mileage. From midnight to 2 a.m., for example, it's $25 for the first three miles plus $2.50 each additional mile. From 2 a.m. to 4 a.m., it's $30 for first three miles plus $3 each additional mile.

The concept is not a new one, but Adams says the service is sorely needed in sprawling South Jersey, where life without a car is next to impossible. Between July and September of 2009, there were 882 DWI arrests in Camden County alone, court records show. Cherry Hill averages 20 DWI arrests per month.

"Last week, we popped into a bar at 1 a.m. and had five customers within 45 minutes," said Adams, 34.

Customers, he says, have included those coming from bachelor parties, weddings and concerts, but are often people who just lacked a way to get to the bar other than their own car.

"It's as simple as a phone call," he said.

Bar owners, police officers and even attorneys who specialize in DWI cases think it's a good idea, even if there are a few inherent pitfalls involved with shuffling drunk people around.

"If it can be done correctly, it's one less intoxicated driver on the road," said Sgt. Stephen Jones, a spokesman for the New Jersey State Police.

Based on recent court statistics, there are plenty of intoxicated drivers on the road in the New Jersey, despite the ever-present threat of checkpoints, special patrols and the potential loss of license or jail time.

According to state court statistics, 37,597 people were arrested for DWI offenses in New Jersey between July 2008 and July 2009. The state's Division of Highway Traffic Safety also claims that 154 of the 591 traffic fatalities in 2008 were alcohol-related.

At Ott's, bartenders are trained to detect intoxicated patrons, keeping close eyes on their drink tab, behavior and when they try to leave.

Bob Wagner, a managing partner at Ott's four locations, said his employees can't physically restrain someone or take their keys, but they do call 9-1-1 when an intoxicated customer tries to leave.

"It's not like the city, where you can walk out the door and hop into a cab," Wagner said. "Here, you might wait two hours for a cab to show up."

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Comments   
Posted 08:30 AM, 11/07/2009
ILUVPHILLYCITYOFLOSERS
My insurance or his?????
Posted 08:59 AM, 11/07/2009
WildBill
Great idea, wish I knew of this last night. (ooops)
Posted 10:00 AM, 11/07/2009
Moe_Syzlak
They have this service in England. The drivers come to the bar on a minibike, put it in the trunk ("boot" to them), drive the customer & thier car home, take the bike out of the trunk and go back to the station to wait for the next call. I think it is a fabulous idea.
Posted 10:21 AM, 11/07/2009
keith97btown
that's because in Medford, the police stations are RIGHT ACROSS THE STREET from bars....... if you leave a bar trashed in Medford, you will get a DUI!
Posted 11:06 AM, 11/07/2009
Bazalite
To the poll: Buzzed driving is NOT drunk driving. That's like saying being a little tired is the same as drunk driving, being on certain over the counter meds is the same, having to pee really bad the same, being distracted by life's many problems is the same, etc. etc. etc. It has been proven again and again that most people at .08 are about as safe or more so than people talking on a cell phone, yet the ticket for the latter is nearly so drastic. Leave the tea-totalers alone and but people that cruise the left lane and don't use signals, the REAL cause of all traffic misery and road rage.
Posted 11:56 AM, 11/07/2009
Philly lawyer
Draconian penalties are promoted by neo-prohibitionists who are primarily interested in an overall assault on the use of alcohol, or are motivated by revenge. Developing solutions to the complicated problem of drunk driving and the resulting tragedies is not one of their priorities. The current .08% BAC, now employed in all states, represents a lowest common denominator approach. It was adopted to expedite the arrest and conviction of drivers who do not necessarily exhibit visible levels of impairment. It is the DWI equivalent of the 55 mph speed limit. Lowering the legal BAC to this level is little more than an example of pandering to neo-prohibitionists. Lowered BAC levels serve to intimidate casual and social drinkers and give the police unbridled discretion to test and arrest almost anyone who has been drinking. Meanwhile, true drunk drivers floating along with .25% BACs continue to wreak havoc on the highways.
Posted 12:50 PM, 11/07/2009
EaglesFanInStPete
Without debating semantics or the law like the last couple posters, this is an idea long overdue in the Northeast. The idea Moe_Syslak mentioned is also here in Tampa Bay and other places here in the South. Zingo comes wherever you are on a collapsible minibike that fits in your trunk and drives you home. That way, you can't use the excuse "but I can't leave my car" anymore and smash head-on into anything anymore. More services like this across the country would drop DUIs across the country immensely.
Posted 01:24 PM, 11/07/2009
lenny_shelby
Philly lawyer, you make a disengenuous case, which must be a job requirement for you when defending schmucks who put the lives of other people at risk by driving intoxicated. This country should take note of the situation in Germany, one of the most non-prohibitionist states in the world and a nation whose consumption of alcohol per capita is among the highest in the developed world. If you drink ANY alcoholic beverage, no matter how much, and drive a vehicle, you are considered a DUI and will lose your license and face and fine of 1000 Euros or more.
Posted 02:06 PM, 11/07/2009
jo868207
this is an idea that is long overdue. in japan and britain (at least), it is a common occurrence. why the business model is "fairly dicey" - i have no idea
Posted 04:45 PM, 11/07/2009
mikejgrant
WOW!! Nearly 80% have driven drunk according to that poll. Thats scary!!
Posted 10:02 PM, 11/07/2009
CountryRose
Maybe "fairly dicey", Jo, refers to getting the drunk out of his seat in his own car, taking the keys away, seeing him up the steps, or into the house, all the while being yelled at, cursed at. A female drunk with a male driver can also yell that she is being manhandled. Yep, "fairly dicey"!
Posted 10:19 PM, 11/07/2009
joeyfrom21st
Iv seen this in another state beware they make you sign a waiver before stated that basicly they are not liable for anything lost stolen or damaged
Posted 10:19 PM, 11/07/2009
mantle
Why doesn't this guy go down to the Linc with a tracker trailer. There are at least 25,000 drunks driving home from the Eagles game each week. Although the Eagles don't care, as long as they are getting $7 a beer!!!!!!!!!!!
Posted 11:21 PM, 11/07/2009
The Pack Leader
Us poor suckers living in the city don't get to enjoy paying for designated-driver services because we have to walk to the bar or take a cab that costs a fraction of what these guys charge. Man, I truly envy suburban living...
Posted 01:24 AM, 11/08/2009
scars73
I think this is a ridiculous idea and should not be allowed. It will just encaourage people to drive to bars, and many times, you are drunk enough where you don't know what you're doing. Many people will not even think to call.
15 comments
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