NJ's 2014 tourism ads don't feature Christie
The governor and his family starred in last year's "Stronger than the Storm" campaign, which promoted coming to the state after Superstorm Sandy.
Some criticized his appearance in the commercial during a reelection year, especially when it was reported that the state paid to hire an ad firm that wanted to use Christie instead of one that did not propose featuring the governor.
This year's campaign is called "Going Strong," and state Economic Development Authority spokeswoman Virginia Pellerin said the first commercials will run in April.
They also plan to use $1.3 million left over from last year's campaign. The budget beyond that is not yet set.
Tourism promoters said last year's campaign was good, but its launch on Memorial Day weekend came too late to have maximum impact on people deciding their summer plans.