Sunday, March 1, 2015

Independence Blue Cross Broad Street Run: The Team Philly project

You may not believe it if you've stepped outside this morning-but the Independence Blue Cross Broad Street Run is a mere two months away.

Independence Blue Cross Broad Street Run: The Team Philly project

Team Philly
Team Philly

You may not believe it if you’ve stepped outside this morning—but the Independence Blue Cross Broad Street Run is a mere two months away. Preparations have begun in earnest, including the 2nd annual lottery that took place earlier this month.

Tomorrow, the build-up to the Run continues with the kickoff to a partnership between Team Philly Race Training and the Sports Industry Research Center at Temple University. The joint venture will conduct a study to evaluate a 10-week training program for Broad Street. The plan will be unveiled tomorrow morning at 8 a.m. at Philadelphia Runner, 3621 Walnut Street. Runners of all levels are invited to attend.

“We’ve been studying attitude and behaviors of runners for the past few years,” says Jeremy Jordan, Ph.D., Director of the Sports Industry Research Center at Temple. “It was a natural fit to get involved with Team Philly, especially for an event like the Broad Street Run.”

“We’ve seen their work with different groups, and our members want to see that they’re getting healthier,” explains Ross Martinson, co-head coach of Team Philly along with Sarah Walmsley. “Our goal is to get everyone who joins to become a runner for life—not just for the Broad Street Run.”

More coverage
How Broad Street Run lottery should have been done

So far, about 140 people are registered for tomorrow morning’s informational event, where the specifics of the training program will be discussed. Martinson did reveal that things will get started with a health assessment sometime next week. “I think about half, or maybe more of the group will consist of very early beginner, or brand-new runners,” he says.

Training schedules will vary based on experience levels, but Martinson says the beginner group can expect to begin with about a two-mile run, then build slowly to an 8+ mile run a couple weeks before the event. More advanced runners can expect to train with runs up to and perhaps surpassing half-marathon distance (13.1 miles).

“A few of these advanced runners ran the Philadelphia Marathon last year,” says Martinson. “They’ve built up to those higher mileage totals.”

For the basic training plan, participants will be asked to run a minimum of three days per week, and to mix in some additional cross-training. Group runs will take place on Wednesdays and Saturdays, with a “fun run” scheduled for Thursdays.

“Whether beginners or advanced runners, we’ll sprinkle in discussion from our Rothman Institute physicians, who are our official team doctors this year,” added Walmsley. “They’ll discuss preparation and nutrition. On the training side, we’ll also mix in some socialization and team-building activities.”

More information on Saturday’s introductory event is available at

For questions on the study, contact James Du of the Temple University Sports Industry Research Center at

Read more Sports Doc for Sports Medicine and Fitness.

About this blog
J. Ryan Bair, PT, DPT, SCS Founder and Owner of FLASH Sports Physical Therapy, Board Certified in Sports Physical Therapy
Brian Cammarota, MEd, ATC, CSCS, CES Partner at Symetrix Sports Performance
Ellen Casey, MD Physician with Drexel University Sports Medicine
Desirea D. Caucci, PT, DPT, OCS Co-owner of Conshohocken Physical Therapy, Board Certified Orthopedic Clinical Specialist
Michael G. Ciccotti, M.D. Head Team Physician for Phillies & St. Joe's; Rothman Institute
Julie Coté, PT, MPT, OCS, COMT Magee Rehabilitation Hospital
Peter F. DeLuca, M.D. Head Team Physician for Eagles, Head Orthopedic Surgeon for Flyers; Rothman Institute
Joel H. Fish, Ph.D. Director of The Center For Sport Psychology; Sports Psychology Consultant for 76ers & Flyers
R. Robert Franks, D.O. Team Physician for USA Wrestling, Consultant for Phillies; Rothman Institute
Ashley B. Greenblatt, ACE-CPT Certified Personal Trainer, The Sporting Club at The Bellevue
Eugene Hong, MD, CAQSM, FAAFP Team Physician for Drexel, Philadelphia Univ., Saint Joe’s, & U.S. National Women’s Lacrosse
Julia Mayberry, M.D. Attending Hand & Upper Extremity Surgeon, Main Line Hand Surgery P.C.
Jim McCrossin, ATC Strength and Conditioning Coach, Flyers and Phantoms
Gavin McKay, NASM-CPT Founder/Franchisor, Unite Fitness
Kevin Miller Fitness Coach, Philadelphia Union
Heather Moore, PT, DPT, CKTP Owner of Total Performance Physical Therapy, North Wales and Hatfield, PA
Kelly O'Shea Senior Health Producer,
Tracey Romero Sports Medicine Editor,
David Rubenstein, M.D. Team Orthopedist for 76ers; Main Line Health Lankenau Medical Center
Robert Senior Event coverage, Sports Doc contributor
Justin Shaginaw, MPT, ATC Athletic Trainer for US Soccer Federation; Aria 3B Orthopaedic Institute
Thomas Trojian MD, CAQSM, FACSM Associate Chief of the Division of Sports Medicine at Drexel University
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