Monday, May 25, 2015

Check Up - Hoffman

Check Up - Hoffman

Check Up guest Blogger Daniel R. Hoffman

05/21/2015
The Forbes columnist and pharma cheerleader, John La Mattina, left Pfizer in 2008 as their R&D head with a $22.6 million package after spending $1...
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Meet our Bloggers

Daniel R. Hoffman

Dan Hoffman

Daniel R. Hoffman is the president of Pharmaceutical Business Research Associates (PBRA) in Glenmoore, Pennsylvania, a healthcare research and consulting company specializing in key account positioning and messaging.

Prior to establishing PBRA, Dr. Hoffman worked for other consultancies and as a marketing research manager at a Delaware Valley pharmaceutical manufacturer. He also worked briefly as a visiting professor of marketing at St. Joseph’s University.

Dr. Hoffman holds a bachelor’s degree from the University of Michigan and M.A. and Ph.D. degrees in political sociology from the University of California.



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