South By Southwest Music Festival: Colossal, and getting bigger
Posted on Sunday, Mar 09, 2014
The South by Southwest Music Festival, which takes place in Austin, Texas, this week, is a colossal event. Last year, more than 2,200 bands played official SXSW showcases. Hundreds more performed nonsanctioned gigs ranging from taco-shop parking-lot parties to corporate-branded megastar events.