Reese's claps back at rumors it's going away

Stephanie Arnold, Lead Social Media Producer

Updated: Wednesday, September 27, 2017, 12:10 PM

Reese’s is having fun with the rumor.

Don’t panic.

Despite the widespread rumor making the rounds on social media and the web, the Reese’s Peanut Butter Cup will not be discontinued.

A now-debunked post indicated that the candy would be discontinued in October 2017 due to new versions and a decline in sales.

For days, the Reese’s Twitter and Facebook timelines have been inundated with bereft chocolate and peanut-butter cup lovers posting desperate messages in an attempt to confirm the news.

Y'all better not leave me‼️@ReesesPBCups

@ReesesPBCups are u pulling from the shelves?! I’m so sad if so, ur my favorite candy. I LITERALLY buy a king size bar once a day @ 7/11

@ReesesPBCups please tell your staying with us forever

Reese’s, marketed by the Pennsylvania-based Hershey Company, took to social media to reassure its 12 million Facebook and 250,000 Twitter followers that the treat is here to stay.


So, those of you who were stocking up on Reese’s by the carton can slow down. Unless, of course, you like them that much.

Stephanie Arnold, Lead Social Media Producer

Read full story: Reese's claps back at rumors it's going away

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