Jeb Woody and Ellen Mogell went the kitschy route (as in old kitchens) to furnish their homey Honey's Sit N Eat, now a landmark diner/bruncherie in Northern Liberties.
Eight years later, for their second location, at 21st and South Streets, their design is more - shall we say - nuts and bolts. The couple bought some of the fixtures and inventory from the long-gone Schwemer's Hardware on Girard Avenue near Sixth Street, which enjoyed a run of a century or so from its founding in 1875.
"It's a treasure trove and a sociological study," Woody says. They've come across the store's catalogs as well as the same merchandise offered within - some of it unused. (A 1947 oven, pristine, will be a servers' station.) Since many of the items were made in Philadelphia - as you can see from the addresses included in the old catalogs - this collection carries historic importance. Old paint signs hang over the dining room.
They're looking at a January opening, and don't seem to be in any huge hurry. (Elephants don't gestate as long as this project did. I reported on it on the day it was signed: June 24, 2010 - a full 2½ years ago.)
With this location, Honey's is also branching into catering.