Friday, November 27, 2015

‘Meat Rushmore’ unveiled to mark National Jerky Day

Meat Rushmore
Meat Rushmore



Jerky lovers, rejoice. Paleo eaters, get your snack on. Vegetarians, my apologies in advance.

On June 12, 2014, while all the world celebrated the kickoff of the World Cup, American snack enthusiasts celebrated with a strip of jerky in hand, and New Yorkers met up to snap a selfie in front of a jerky-covered 1,400-cubic foot replica of Mount Rushmore.

The occasion? National Beef Jerky Day.

Declared on June 12, 2012 (by whom I’ve yet to determine), the national food holiday celebrated the rapidly growing popularity of jerky, whose reported 2012 sales swelled to $259 million, up 8 percent from the previous year, according to the Snack Food Association.

Wisconsin jerky maker Jack Link’s accounted for about 56% of those sales alone, so it’s no surprise they pull out all the stops for the occasion.

For this year’s celebration, Jacks Link’s created a 13-foot tall, 17-foot wide replica of Mount Rushmore. On display in New York’s Columbus Circle for all to see (and smell), “Meat Rushmore” was covered in 1,600 pounds of beef, pork, and turkey jerky painstakingly applied piece-by-piece.

More than 20 staffers and artists put in about 1,400 hours of work to complete the beefy display. After its moment in the New York spotlight, the sculpture will return to Jack Link’s headquarters in Wisconsin, presumably settling in alongside their other meat-covered works of art, including portraits of “Barack Obameat” and “Meat Romney.” 

View the original at Parade or follow us on Twitter, Facebook or Google+

Shannon McCook
We encourage respectful comments but reserve the right to delete anything that doesn't contribute to an engaging dialogue.
Help us moderate this thread by flagging comments that violate our guidelines.

Comment policy: comments are intended to be civil, friendly conversations. Please treat other participants with respect and in a way that you would want to be treated. You are responsible for what you say. And please, stay on topic. If you see an objectionable post, please report it to us using the "Report Abuse" option.

Please note that comments are monitored by staff. We reserve the right at all times to remove any information or materials that are unlawful, threatening, abusive, libelous, defamatory, obscene, vulgar, pornographic, profane, indecent or otherwise objectionable. Personal attacks, especially on other participants, are not permitted. We reserve the right to permanently block any user who violates these terms and conditions.

Additionally comments that are long, have multiple paragraph breaks, include code, or include hyperlinks may not be posted.

Read 0 comments
comments powered by Disqus
Latest Videos:
Also on
letter icon Newsletter