Sunday, February 7, 2016

Taylor Swift sells 1.2 million copies of 'Red'

Taylor Swift sold 1.2 million copies of her album 'Red' last week, according to Nielsen SoundScan. That's the most anybody has sold since Eminem's 'The Eminem Show' moved 1.3 million in 2002.

Taylor Swift sells 1.2 million copies of 'Red'


Once country and now pop princess Taylor Swift sold 1.2 million copies of her fourth album Red last week, according to Nielsen SoundScan. That's the most anybody has sold since Eminem's The Eminem Show moved 1.3 million in 2002. It tops the total of the music industry most recent million seller, Lady Gaga's Born This Way, which sold 1.1 million in May 2011, and had to rely on deep deep discounts on to do so.

Last night, the Wyomissing, Pa. native and former Stone Harbor vacationer tweeted in response ot her great good fortune:  "They just told me Red sold 1.2 million albums first week. How is this real life?! You are UNREAL. I love you so much. Thanks a million ;)"

Of her 1.2 million total, Swift sold 465,000 on iTunes, also a record. In a full frontal sales blitz, the album was and is available at Starbucks, Walgreen's and Target, who moved 396,000 copies of an exclusive deluxe version, according to Billboard

Papa John's Pizza also sold 8000 copies of the set, for either $13 or a special $22 deal that included a large single topping pizza with 'Red' sauce. Presumably Denver Broncos quarterback Peyton Manning, who's soon to come into possession of 21 Papa John's stores, got his own free copy.

Last week it was announced that Swift is scheduled to play Lincoln Financial Field in Philadelphia on July 20 of next year. An on sale date has not yet been announced.

Below, Swift thumbs her nose at Jake Gyllenhaal on Red's "We Are Never Ever Getting Back Together."

Previously: A Hurricane Sandy playlist Follow In The Mix on Twitter

Inquirer Music Critic
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Dan DeLuca Inquirer Music Critic
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