Who’s taking short-term, flexible space at WeWork and making it work?
The WeWork team shared these examples.
MeetMe: This 113-employee, multilingual/global social media company is based 40 minutes outside the metro area in New Hope, but opened a 16-member satellite WeWork office to help attract top talent. The team based here “is mostly composed of designers and engineers” WeWork’s Anastasia Dellaccio said. (Several “Philadelphia or New Hope-based” engineering jobs are currently posted on its website.) “But everyone in the company tries to make it out to the space,” she noted.
On Tap Pipeline: A lead-generation company, On Tap Pipeline has “tripled" its size since joining the WeWork Philadelphia community, Dellaccio said. That’s fast, considering that the coworker space has been operating here only since June 2016. On Tap Pipeline recently shifted into an 18-person space at WeWork’s newest 1900 Market St. location. “Several companies which started at our first Northern Liberties location have since decided they’d rather be in midtown,” David McLaughlin said. There are “no strings” to cut when making a move.
Piper Wai: One of those charismatic, two-person start-ups that earned visibility on SharkTank, Piper Wai is a Philadelphia-based venture in the natural deodorant business. Its two female founders now split their duties at WeWork setups here and at the company’s first (since 2010) of several New York locations in the Soho neighborhood.
EthoSource: A “B2B” (business-to-business) office furniture company, EthoSource is based in Morgantown, Pa., with retail space in King of Prussia. Recognizing the need to be closer to Philadelphia-based businesses, it has recently added “memberships” in WeWork's 1900 Market location to accommodate a four-person satellite operation.