Sarah Lockard is the CEO and ePublisher of AroundMainLine.com, "the Philadelphia region’s first online magazine covering the Main Line and beyond." On Monday, Lockard offered local restaurants the "exciting opportunity" to host her and her family for a special Christmas Eve dinner extravaganza!!!
In exchange for dinner and drinks for the family of five, Lockard was offering two Facebook posts, five Instagram photos, two AroundMainLine newsletter ads, 10 lords a-leaping, and one Christmas Eve dining guide listing.
Check out her full email below. [h/t Philly Mag]
From: Sarah Lockard <firstname.lastname@example.org>
Date: December 9, 2013 at 9:17:32 PM EST
Subject: Host the Awesome Lockards on Christmas Eve!
Every Christmas Eve my family enjoys an amazing night dining out and this year I am offering you the exciting opportunity to be our restaurant that hosts us!
The host restaurant will receive approximately $1,000 in PR with AML:
1) 2 Facebook posts on AML’s Facebook page promoting the respective restaurant as the restaurant of choice for AML’s family for Christmas Eve
2) 5 instagram photos during the dining experience
3) 2 AML enewsletter ads in Jan and Feb 2014 (reaches over 3,000 unique individuals)
4) listed in our Christmas Eve dining guide published Dec 10th, 2013 on AML.
We are asking for the following in turn:
Dinner for 5 drinks and food compensated, we will tip according to the value to the server.
This is a VERY innovative and effective way to promote your restaurant on this very competitive evening and reach tens of thousands of local foodies through AML’s channels.
Please note this is first come, first serve.
I am excited to hear from you!
Be THE top restaurant we recommend this Christmas Eve to our HUGE audience!!!!
Your Online Magazine Covering the Main Line and Western Suburbs
Providing Online Advertising, Marketing, Events, Social Media Consulting and More!