Thursday, December 18, 2014

'Digital Prophet' David Shing is the face of a dying AOL

The grim reaper might be coming after AOL, but the struggling company has chosen an even more frightening character to represent it.

‘Digital Prophet’ David Shing is the face of a dying AOL

Is this man the savior of AOL?
Is this man the savior of AOL?

The grim reaper might be coming after AOL, but the struggling company has chosen an even more frightening character to represent it.

David Shing, an Edward Scissorhands meets Skrillex with black nail polish, is AOL’s digital prophet. That’s his actual job title. And while employees at the company that still sells dial-up internet suffer through layoffs, the failure of Patch, and the embarrassment of having Tim Armstrong as its chief executive, “Shingy” (as he prefers to be called) is making the media rounds sharing his digital prophecy.

He hasn’t announced any brilliant plans to save AOL, but he does think computerized clothing is on the horizon. You can take heed of the soothsayer’s prophecy below, but don’t feel the need to take him seriously.

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