Zac Efron: Whiz kid

Zac Efron, in town plugging his new movie, during a break in the lobby of the Ritz-Carlton. He drew admiring crowds everywhere. (MICHAEL S. WIRTZ / Staff Photographer)

Drawing mobs wherever he went yesterday, actor Zac Efron did a Philly media whistlestop to plug his flick Charlie St. Cloud, which opens July 30. (Sample of his ordeal: Jennaphr Frederick grilled him on Fox's Good Day.)

The end of his trip had him visiting Jim's Steaks on South Street.

Asked to compare a steak with provolone and onions to one with Cheez Whiz and onions, Efron said he preferred the Whiz.