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Radio station's April Fool's prank -- is it legal?

The Beat (100.3) convinced listeners not only that Chris Brown and Rihanna had reconciled and would be getting married in Barbados, but that one lucky listener would win a trip to the wedding.

Poochman, midday talent at The Beat (100.3), convinced listeners on April 1 not only that Chris Brown and Rihanna had reconciled and would be getting married April 24 in Barbados, but that one lucky listener would win a trip to the wedding.

The prize was two first-class tickets to Barbados, hotel accommodations at a luxurious resort for four days and three nights, limo service for the day and $5,000 in spending money to attend what Pooch called "the wedding of the year."

In a press release, the station crowed: "After receiving over 2,000 entries via 1003thebeatphilly.com, Poochman chose one 'lucky' listener. The shock to the listener and the thousands of Philadelphians tuned in was that 'the wedding of the year' was in fact an April Fools prank concocted by The Bossman, Radio One Philadelphia operations manager Elroy Smith."

"The phone lines were on fire," the statement said. "We even got a call from another radio station in New York inquiring how we got the promotion. The website was active allowing us to expand our database. This is something we would do on the appropriate day, we would never make fun of our listeners on any other occasion."

"Once revealed, as a consolation, Poochman offered the listener $100 for being a good sport."

Oh, April Fool! Radio personalities have done similar bits since De Forest was in diapers. Remember Opie & Anthony's "100 Grand" giveaway, in which the listener got a 100 Grand candy bar?

This one, though, seems to run into the FCC reg that states: "This rule requires that a licensee that broadcasts or advertises information about a contest that it conducts shall fully and accurately disclose the material terms of the contest, and shall conduct the contest substantially as announced or advertised. No contest description shall be false, misleading or deceptive with respect to any material term."

Updated with comment: "It's the one day a year I can do it," Smith said.