What to make of this?
Comparing viewership between Games 1 and 2 of the World Series, the numbers were up nationally.
Fox is crowing that 18.9 million viewers tuned in last night -- a spike over Game 1's audience of 17.7 million viewers.
But locally, more people watched Game 1 -- when Cliff Lee was toying with the Yankees lineup -- than Game 2 -- when A.J. Burnett was shutting down the Phils' hitters.
Locally, Game 1's Phillies win notched a 44.5 household rating and a 59.3 share, which translates to about 1,312,848 homes, while Game 2's loss drew a 42.5 HH/57, which translates to about 1.265 million homes.
Too painful to watch?
Last night's game nationally was the most-watched since Game 2 of the 2004 series between the Boston Red Sox and St. Louis Cardinals.
Friday morning, Fox29 closed the 300 block of Market Street for a rally. I hear that the Good Day show had asked their counterparts at Fox5 in New York to come on the air for a little light trash-talk, and got the cold shoulder. The New York Foxers refused to participate.