Beauty Shop Cafe at 20th and Fitzwater Streets is closed for a makeover.
The bruncherie, which helped caffeinate the gentrification crowd in the Graduate Hospital/Southwest Center City neighborhood from its opening six years ago, has a new owner who plans to reopen in a matter of weeks under a new name and with a coffee-centric concept.
It's Matt Swartz, who runs the Farmers' Cabinet in Center City. Before you ask what a bar guy wants with a coffeeshop, know that one of his managers is Philip Search, a coffee consultant with an impressive resume and track record in both New York and the Pacific Northwest (as a trainer for Dallis Bros., he competed in the U.S. Barista Championship two years ago).
Swartz said a coffee bar and a wine/beer bar have much in common. "You go [to both] for the customer service," he said, adding that a coffee shop is a logical training ground for a bartender.