Don't be surprised if 610 WIP soon announces that former Eagle Ike Reese becomes a permanent co-host of Howard Eskin's 3 to 7 p.m. show. We're told that Rob Ellis, of Comcast SportsNet, who guest-hosted with Eskin for a little while earlier this year, will take over Reese's 7-11 p.m. slot.
WIP operations manager Andy Bloom told us yesterday he could neither confirm nor deny our information.
Meanwhile, Angelo Cataldi and his morning crew beat 93.3 WMMR's Preston and Steve show in the coveted demo group of men 25-54 for the first time ever, according to the new Arbitron ratings. WIP's midday show of Glen Macnow and Anthony Gargano is also newly first in that demo.
In other radio news, starting Monday, 93.3 WMMR is re-branding Matt Cord's weeknight show as The Pit. Cord will still host, but during Sixers season, when he works as PA announcer, Brent Porche and Jacky Bam Bam will fill in. The Pit will have 52-minutes straight per hour of music, and will play newer rock from the '90s on.