I'm probably in the minority, but I'm not a huge fan of stuff like this Jimmy Rollins issue, where the reaction to the story ends up becoming a bigger deal than what was actually said in the first place. In the clubhouse at Petco Park the other day a cameraman walked around asking every Phillies player he could find what he thought the reaction to Rollins would be at Citizens Bank Park today. I know Cole Hamels had a lot of things on his mind, but I can guarantee you Rollins' impending homecoming was not one of them.
The Rollins Issue -- I will henceforth refer to it as "TRI" -- is unavoidable. Like it or not, the fans and the media decide what is and what isn't a big deal, and the overwhelming response has held TRI to be right up there with the Georgian-Russian Conflict.
A couple of guys over at a blog called "We Should Be GMs" have decided the best way to handle TRI is a little bit of reverse psychology. They've started a little endeavor called The Campaign Cheer. Essentially, they want everyone out there to cheer every single thing that happens today in the Phillies' series-opener against the Nationals. I think this might be a little tongue in cheek, but here's the link.