New Spider-Man trailer unleashed on world

Timed to coincide with Comic-Con, the giant cinema geekfest happening right now in San Diego, Columbia has let loose its first trailer for the Spider-Man reboot, starring Andrew Garfield, late of The Social Network and Never Let Me Go,  as Peter Parker,  the sensitive New York kid who gets bitten by a spider, and, well, you know the rest....  The Spidey-cam POV roof run is kind of cool. (500) Days of Summer’s Marc Webb directs. The film comes out July, 2012. Here it is: