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Wednesday, March 17, 2010

Just in time for college grads feeling that sense of panic about job-hunting, I'd like to offer some tips from Betsy Richards, director of personal brand strategy (Can you believe that title? My eyes are rolling!) at Kaplan University.

She says that college graduates should think both big and small. By big, she says think beyond your home town. Look at the Bureau of Labor Statistics website for industry outlooks to see where the jobs are. Check out websites like SimplyHired.com and other job boards to find out what cities are seeing growth, or at least less stagnation.

By small, she means, look at small companies. “Just because you haven’t heard of a particular company, doesn’t mean it won’t provide you a valuable first step that leads to a successful career,” she said. Also, by small, she means down ignore small connections made through networking. Even your hairdresser can lead you to a job.

  

Posted by Jane M. Von Bergen @ 3:55 AM  Permalink | 1 comment
Comments   
  • 0 like this / 0 don't   •   Posted 11:32 AM, 03/17/2010
    Smart college grads major in either education or the health-field. People will always have kids and get sick. Everything else is subject to outsourcing and penny-pinching corporate politics.
    The Baron


1 comments
About Jane M. Von Bergen
Jane M. Von Bergen covers workplace issues, health insurance and organized labor for the Philadelphia Inquirer. A veteran business writer, she is now covering her second recession. She can be reached at jvonbergen@phillynews.com.

Every day for 60 days, Inquirer staff writer Jane M. Von Bergen profiled someone from the ranks of the region’s unemployed.

Looking for Work: An Inquirer Series
Jobs At a Loss: An Inquirer Series