Friday, July 31, 2015

Deli Wars: Boars Head disrupts Dietz & Watson taste test

"I tried you, I like Dietz & Watson better"

Deli Wars: Boars Head disrupts Dietz & Watson taste test

0 comments

A team from Philadelphia-based Dietz & Watson was on Florida's west coast over the weekend running a combination promotional taste test and fundraiser for the local Florida chapter of the Susan G. Komen for the Cure breast-cancer foundation. Make a donation, get a pink hat.

Rival Boars Head Provisions, of Sarasota, Fla., responded to the Dietz incursion with a caravan of its own red trucks, horns blaring.

"My parking lot was full of Boars Head trucks. It was bully tactics," Bill Conway, owner of the City Deli in Port Charlotte, Fla., told me, of Saturday's demonstration. "I got there, they had 20 or 30 Boars Head trucks blocking my store. They were intimidating my girlfriend that was working here, and the people from Dietz & Watson that were trying to set up this thing. I got out of my car screaming."

The Boars Head people told that, shucks, they just wanted to be part of the taste test. "I asked them, 'Does this little company, Dietz & Watson, scare you?' They tried to tell me they'd give us a better deal on product and service. I told 'em, "I tried you, I like Dietz & Watson better.' After I got here they were gone in ten minutes."

Dietz issued a statement that Boars Head caravans had descended on three more local delis where Dietz was running promotions. "Did they pull product off their trucks and offer samples to consumers?  No. They just came to disrupt and prevent consumer choice," said Dietz ceo Louis Eni (grandson of founder Gottlieb Dietz). "And to disrupt fundraising events for cancer research does not get any lower." Boars Head didn't return my phone calls. 

At least at his deli, Conway told me, the Boars Head visitors "never did take part in that deli challenge."

 

0 comments
We encourage respectful comments but reserve the right to delete anything that doesn't contribute to an engaging dialogue.
Help us moderate this thread by flagging comments that violate our guidelines.

Comment policy:

Philly.com comments are intended to be civil, friendly conversations. Please treat other participants with respect and in a way that you would want to be treated. You are responsible for what you say. And please, stay on topic. If you see an objectionable post, please report it to us using the "Report Abuse" option.

Please note that comments are monitored by Philly.com staff. We reserve the right at all times to remove any information or materials that are unlawful, threatening, abusive, libelous, defamatory, obscene, vulgar, pornographic, profane, indecent or otherwise objectionable. Personal attacks, especially on other participants, are not permitted. We reserve the right to permanently block any user who violates these terms and conditions.

Additionally comments that are long, have multiple paragraph breaks, include code, or include hyperlinks may not be posted.

Read 0 comments
 
comments powered by Disqus
About this blog

PhillyDeals posts drafts, transcripts and updates of Joseph N. DiStefano's columns and stories about Philly-area business, which he's been writing since 1989.

DiStefano studied economics, history and a little engineering at Penn and taught writing at St. Joseph's. He has written thousands of columns and articles for the Inquirer, Bloomberg and other media, wrote the book Comcasted, and raised six children with his wife, who is a saint.

Reach Joseph N. at JoeD@phillynews.com, distefano251@gmail.com, 215.854.5194 or 302.652.2004.

Reach Joseph N. at JoeD@phillynews.com or 215 854 5194.

Joseph N. DiStefano
Also on Philly.com:
letter icon Newsletter