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Uber offers free 'presidential' motorcades in lead up to Philly's DNC weekend

This pre-DNC weekend, Uber wants you to feel like a president, or, perhaps, more like a a president stuck in traffic.

This pre-DNC weekend, Uber wants you to feel like a president, or, perhaps, more like a a president stuck in traffic.

As 50,000 convention attendees start to onverge on Philadelphia, the ride-sharing service is offering users their very own motorcades. For free until 3 p.m. Friday.

That's right, you can feel both hipster and presidential on your ride to wherever. Riders can enter the code PHLPOTUS under the UBERCADE option  to receive not one but three free cars to get to their destination.

For a company that's argued its importance in getting people around efficiently during the Democratic National Convention and maintained that its carpool service, uberPOOL, clears congestion, the idea sure sounds like it will add to the traffic. But while Uber Spokesperson Craig Ewer would not release the number of motorcades available, he said they are few enough that they don't foresee it impacting traffic.

Maximum trip time is 20 minutes and there are four people allowed per motorcade. The deal includes a Cadillac STS and two Suburbans with "Secret Service agents," according to an email sent to users.

Uber offered a similar promotion in D.C. for President's Day last year, and Ewer said the data from that event will help it control demand. He added that users should expect wait times to be longer than for uberX, its low-cost option, but did not specify by how long.