Marc Jacobs believes in fairy tales

Once upon a time, in a magical land called New York City, there lived a man named Marc. His fashions were beloved. His creations, original and inventive. But there was one gift he promised his lovely followers, season-after-season.

Dramatic, whimsical fashions, showcased in a surprise, dynamic manner. On Monday, Marc Jacobs revealed his Fall 2012 collection, turning the Lexington Avenue Armory into a mysterious forest full of odd characters and fluffy creatures.

AP Photo

Or in this case, fluffy hats.

Marc's army of models walked down the runway in dramatic pieces: Over-the-top shoes, sequins and embellished detailing on dresses and coats, in tweed- a Victorian-era tribute, and dark, beautiful hues of purple, green and red.

Like Karl Lagerfeld, Jacobs, who is also head designer of Louis Vuitton, is known for his ostentatious yet unique shows. Last season, he created a carousel setting, complete with his models sitting on horses, one by one rising to walk down the runway.

With the meteroic rise and popularity of fairy tale-themed television shows like Grimm and Once Upon A Time, the masses may have had some influence on Marc. However, these shows are ultimately for himself, not his guests.

"This is what a fashion 'show' is supposed to be," Hal Rubenstein, fashion director of InStyle told the Associated Press. Jacobs meanwhile enjoys watching his guests' reactions. After all, if he presents beautiful fashions, then let the man have fun along the way.

View the full show, below.