Friday, March 6, 2015

Sestak Campaign Buys Some TV time

Rep. Joe Sestak, Democratic nominee, has made a relatively modest buy of TV airtime in the Pennsylvania Senate race.

Sestak Campaign Buys Some TV time


Rep. Joe Sestak, the Democratic nominee for Senate, has purchased air time for TV commercials in select markets of Pennsylvania beginning Tuesday through Sept. 6, after enduring weeks of attakc ads by his Republican opponent without answering directly.

Sestak's campaign has booked at least $110,870 worth of time on broadcast and cable television in Harrisburg, Pittsburgh, Erie, Johnstown and Wilkes-Barre, according to sources who track media buys. About 91 percent of the money will be spent on brodcast; the cable buys are mostly for spots during Phillies games and the Penn State football opener.

Republican Pat Toomey began advertising July 7 with spots painting Sestak as too liberal for Pennsylania, attacking his votes in favor of the federal economic stimulus, the Democratic health-care overhaul, and bailouts for banks and auto companies.

Two weeks ago, the Democratic Senatorial Campaign Committee, went up with substantial buys of adsthat attack Toomey for being too close to Wall Street, where he worked early in his career.


About this blog

Commonwealth Confidential gives you regularly updated coverage of the state legislature, the governor and the workings of the state bureaucracy. It is written by Angela Couloumbis and Amy Worden in the Inquirer's Harrisburg bureau, based right in the statehouse, and by the newspaper's far-flung campaign reporters.

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