This will be the fourth year that the Phillies are holding their holiday/winter sale at the Majestic store at
But it will be anything but business as usual in the wake of their title. First and foremost, the World Series trophy will be present, just one of the many stops it will make during the offseason. Listen, they've even got a trophy czar, Jamie Trout, whose primary role is coordinator of marketing programs.
"Dave Buck, our senior VP of marketing, basically said, 'We have a little project for you,' " Trout explained by phone last night, en route to a private unveiling of the team's DVD, "The Perfect Season." "I guess that's how I was anointed. It's been coming and going pretty much every day since the beginning of December for various events."
That has kept Trout preoccupied with playing chaparone while helping to lay out a route that will take it all over the region. "This will be an enhanced winter tour as a result of this trophy," he said. "The idea is to have as many people see it as possible."
Unlike the Stanley Cup, which pays a visit to the winning city before heading to the Hockey Hall of Fame, this trophy will reside at
Brandreth said there’s plenty of World Series merchandise, including copies of “The Perfect Season” DVD. He said that holiday World Series merchandise is in stock and that “we’re probably the only people that have the locker room caps and T-shirt.”
In addition, those ear-flap caps that
Finally, Phillies Charities will be set up in an adjoining room for a memorabilia sale, including some game-used and autographed items, which will direct the proceeds to charity.