Tuesday, December 1, 2015

Super Bowl ads: Dave's faves

Spots for cars, chips, beer didn't do it for me

Super Bowl ads: Dave’s faves


It’s seems churlish to complain about a batch of Super Bowl ads that featured the breath-taking Adriana Lima. Twice. But the conventional narrative spots for consumer products didn’t do much for me yesterday.

If I want to see that much of David Beckham, I’ll join the Spice Girls.

Usually I like anything with chimps in it, but not this year.

Seinfeld? Bueller? Funny the first time. Online last Wednesday.

Your favorite Super Bowl ad?
Great Dane bribes man with Doritos
Clint Eastwood’s halftime in America for Chrysler
Pug Mr. Quigley beats greyhounds in Skechers
David Beckham in briefs for H&M
Vampires vaporize in Audi headlights
Rescue dog Weego fetches Bud Light
Overweight dog gets slim for Volkswagen
John Stamos headbutted for Oikos yogurt
Brown M&M: Is she wearing a shell or not?
Ferris Bueller spoof for Honda
Kid in pool can’t find bathroom for TaxACT
King Elton auditions Melanie Amaro for Pepsi
Jerry Seinfeld bribes his way to Acura

There were lots of dogs, our national softspot. (I’m sure they’d use cats, too, if they could get them to act.) The Great Dane who bought that guy’s silence with Doritos? Eh. Wego, the rescue mutt, and the overweight Bernard mix. Yawn. Even Mr Quigley left me flat. BTW, his backwards walk over the finish line? The Giants’ Ahmad Bradshaw went him one better in the 4th quarter.

I was drawn to rather atypical spots. First of all, a Busby Berkeley style promo for NBC that ran before the game, that started with the cast of 30 Rock, but managed to wedge in most of the network’s personalities, from Matt Lauer on Today to Jay Leno on Tonight. Music, maestro.


The other two ads I enjoyed were both for upcoming sci-fi adventure films (which I think says more about my taste than it does the state of Madison Avenue). First there was The Avengers.

Inquirer TV Critic
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