Comcast adds Netflix to potential freebies in binge-friendly 'watchathon'

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Drew Barrymore stars in Netflix's "Santa Clarita Diet," soon to be available to Comcast's X1 customers.

Comcast's fifth annual weeklong "watchathon" begins April 3, and this year there'll be new contenders for the attention of some Xfinity TV customers: Stranger Things, The Crown, Orange Is the New Black, and anything else they might want to check out on Netflix.

Viewers with X1 could even binge-watch Drew Barrymore binge-eating in her Netflix zombie comedy Santa Clarita Diet.

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In what looked like an if-you-can't-beat-'em-join-'em move for both companies, Philadelphia-based Comcast recently added access to the subscription streaming service for its X1 customers. Next month's promotion will open Netflix's library to X1 customers who don't already subscribe to the service from April 3-9 — with an opportunity, naturally, to add a Netflix subscription to their bills starting April 10.

Though only X1 customers who also get broadband access through Comcast will be able to access Netflix, all Xfinity TV customers will be able to watch shows and movies from more than 50 participating networks, including HBO, Showtime, and Starz, whether or not those channels are included in their subscriptions.

More details can be found here.

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