Wednesday, January 28, 2015

Most-watched 'Mad Men' still not in 'Walking Dead' territory

AMC's "Mad Men," returning after a 17-month hiatus Sunday amid a massive tide of media coverage, scored its most-watched episode ever, the basic-cable network reported Monday.

Most-watched 'Mad Men' still not in 'Walking Dead' territory

AMC’s “Mad Men,” returning after a 17-month hiatus Sunday amid a massive tide of media coverage, scored its most-watched episode ever, the basic-cable network reported Monday.


The two-hour Season 5 premiere averaged 3.5 million viewers — yes, the decimal’s in the right place — up  21 percent from the previous season opener. Of those, 1.6 million were the 18- to 49-year-olds most advertisers pay to reach. A repeat airing at 11 p.m. Sunday drew a further 1.1 million viewers.


Those really are good numbers for “Mad Men,” a show that’s often appeared to be more written about than actually watched.


Still, they pale beside the 9 million viewers the season finale of AMC’s “The Walking Dead” drew the previous week.

AMC is available, by the way, in more than 97 million homes.

Ellen Gray Daily News TV Critic
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