I don't know about you, but I pay as little attention to cellphone spam as I do to email spam. The last one I got said, "Hey ... check this out," then pointed me to a sketchy-sounding website in Colombia. I closed it without a second thought.
Like email spam, though, it's a thriving enterprise because pays off among some less-skeptical recipients. And worse than email spam, some of the unlucky recipients - those charged by carriers on a per-text basis - are actually paying to be targeted.
On Thursday, the Federal Trade Commission filed eight lawsuits in Illinois, Texas, California and Georgia against 29 companies and individuals it says are behind a sizable slice of the ugliness. Seven of the suits target those accused of sending more than 180 million "unsolicited text messages containing deceptive promises of free gifts and prizes," the FTC says, and one targets SubscriberBASE Holdings Inc. and nine other companies and individuals it says operated deceptive websites where the victims were directed.
You can find the FTC's announcement and lawsuits here. The agency said: