Saturday, April 25, 2015

City Council approves bill for advertising on city property

Digital ads may soon be displayed on public property.

City Council approves bill for advertising on city property

Will there soon be digital ads on publicly owned property?

Possibly. A bill sponsored by Council president Darrell Clarke that would authorize ads on city-owned property was approved today 15-0. Councilman Bill Green abstained due to a conflict of interest and Councilwoman Marian Tasco was absent.

Clarke, who introduced similar legislation more than a year ago has expressed frustration with the Nutter administration for not moving on the idea fast enough. Clarke said the city will seek a request for proposals for advertising on city-owned vehicles sometime next week.

"The opportunities are limitless," Clarke said. "I would like to see us move ahead, get the RFP out and start bringing in some much needed revenue."

A consultant for Council estimated that the city could bring in $8 million from advertising on public buildings, bus shelters, and trash trucks. 

About this blog
William Bender, a Drexel graduate who landed at the Daily News in 2007, has covered everything from South Philly mobsters to doomsday hucksters. He occasionally writes about local food trucks and always eats everything on his plate, whether it be a bloody rib eye or a corrupt politician. E-mail tips to benderw@phillynews.com
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David Gambacorta, has been a reporter with the Daily News since 2005, covering crime, police corruption and all of the other bizarre things that happen in Philadelphia. Now he’s covering the 2015 mayor’s race, because he enjoys a good circus just as much as the next guy. He’s always looking to get a cup of coffee. Send news tips and other musings on life to gambacd@phillynews.com
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