UPDATE: Now Christie has a new TV attack ad, too, here.
State Sen. Barbara Buono, the Central Jersey senator (almost definitely) facing Gov. Christie in the fall, is finally up on the air.
But her new ad -- a mix of retro shots of her from back in the day and pointed shots against Christie -- will not be seen in the Philadelphia and South Jersey television markets. The ad, at a cost of more than $1 million, will run only in the New York City market, which covers North Jersey.
For the underfunded Buono campaign, going up in one market may be all it can afford. And North Jersey has more voters and potential campaign donors. But Buono has a problem in South Jersey: Her name ID is low.