THE WEATHER outside continues to be frightful, but the summer is nonetheless on its way. And some of Atlantic City’s casinos are poised to take full advantage of their locations on the Atlantic Ocean.
Currently, four beach bars are scheduled to open in time for the Memorial Day weekend—twice as many as operated last year.
It’s a tossup as to which new seaside saloon will have the bigger impact. At Resorts Casino Hotel’s’ piece of the strand, LandShark Bar & Grill, which will be part of the Margaritaville complex that is expected to be a game changer for long-struggling gaming hall, will be the surfside attraction. Farther east, Revel’s HQ Beach Club is set to reintroduce the “dayclub” concept pioneered by Nikki Beach Club, which did business during the summer of 2005 at Resorts.
HQ Beach Club will be run by Las Vegas-based Angel Management Group, whose HQ at Revel has established itself as a top-tier AyCee dance club. It will sprawl over 45,000 square feet of sand and boast décor designed to evoke the GreekIsland of Mykonos.
Like the rest of Revel, HQ Beach Club is aiming for a young, upscale clientele by offering such pricey amenities as private, pool-level bungalows boasting HD TV screens, overhead fans, couches, and two king-size beds. The hideaways are located in teakwood-adorned alcoves set off by white marble columns.
Located on a level above the pool area will be the DJ booth, dance floor and two bars. One lounge, the Veranda Bar, will be somewhat elegant (e.g. glass-raindrop chandeliers will provide illumination). The other, dubbed the Sunset Bar, will be less-formal.
The entire complex is wired for a massive sound system, so no matter where you are, whether in a private or public spot, you’ll hear the same music everyone else is hearing.
The wait staff is described in a press release as being comprised of “stunning model servers who will tend to every detail, including bottle service for tables, daybeds, and bungalow reservations, as well as orders from the extensive cocktail and food menus.”
Just so there’s no confusion, HQ Beach Club will be open after the sun goes down as well.
LandShark Bar & Grill, on the other hand, is far more middle-brow, and will continue the tropical-bumming motif upon which company founder Jimmy Buffet has built an entertainment-and-hospitality empire. What sets it apart from the other beach bars is that it will be a completely enclosed structure, making it the only joint of its kind that will operate year-round.
Two long-running bars are also expected back, but with somewhat different looks.
Bally’s Atlantic City has announced that its operation will no longer be run under the “Sammy’s Beach Bar” banner. Sammy, of course, is Van Halen lead singer Sammy Hagar, a dear friend of Don Marrandino, who earlier this year left his post as the head honcho of Caesars Entertainment’s five casinos in Atlantic City and Chester.
And despite previous proclamations, there will be a bar operating on the TrumpPlaza beach this summer. Last year, Trump Entertainment Resorts said it would not revive the beach-bar concept there in 2013. But the property was recently sold, and the new owners are apparently going to continue the summertime tradition.
Invasion of the ‘SNL’ers
Longtime fans of “Saturday Night Live” will be happy to learn that a gaggle of present and former cast members are booked to perform in AyCee.
A triple-bill featuring Dana Carvey, Dennis Miller and Kevin Nealon will hit Tropicana Atlantic City May 24. Show time is 9 p.m. Admission is $250, $85, $75, $60 and $55. For tickets, call 800-736-1420, or go to www.ticketmaster.com.
Over on the other side of town, tickets are on sale for the June 22 Tracy Morgan gig and the July 13 show by current “SNL”-er, Seth Meyers at Borgata Hotel Casino & Spa’s Music Box.
Morgan tickets are $55 and $49.50. It’ll cost you $45 and $39.50. Both shows start at 9 p.m. For tickets, call 866-900-4849, or go to www.theborgata.com.
More Borgata laughs
Friday is also the sale date for Tim Allen’s June 29 EventCenter performance. Tix for the 9 p.m. show are $75, $65 and $55.