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Tuesday, November 4, 2008

 

The doors to Election Day polling places won't begin to swing open for another six hours, and while I wouldn't be shocked if the GOP has one more trick up its collective sleeve, the polls are pointing strongly toward a victory by Barack Obama tonight, and that can only mean one thing.  

The blame game has already begun in Red America.

And the spinning arrow is pointing directly at "the media."

It's become a staple of Sarah Palin's pep rallies, that the all-powerful (except when it comes to actually selling the product) media is out to get John McCain and elect Barack Obama. Her new spin on media bias is a tad ridiculous, but here goes: 

Throughout the day yesterday, Palin hit Obama and the press equally hard, highlighting an audio tape of Obama criticizing the coal industry that surfaced on conservative blogs over the weekend and suggesting it had been intentionally suppressed by a biased media. "You hear Barack Obama talking about bankrupting the coal industry," Palin said at the Columbus rally, referring to the tape. "John McCain and I, we will not let that happen to the coal industry." Palin also asked indignantly why the tape has been "withheld from the electorate." In fact, though the Drudge Report first highlighted the tape yesterday, audio of the interview has been available on the web site of the San Francisco Chronicle since mid-January, when Obama made the comments in an interview with the newspaper's editorial board.

It's not hard to understand why a Sarah Palin lashes out, largely in frustration, but this rallying cry has been echoing around the op-ed pages and some of the blogs for the last few days, that the 2008 election will long be remembered for its shameful media bias, that the altars of the Church of Objective Journalism are crashing down and that our democracy is at risk. The truth is that the writers of these doom-and-gloom pieces tend to fall into two categories, A) Republicans, for want of a better term and B) bitter contrarians, writers seeking to show their cleverness by seeing what the rest of the world does not.  

Here's a fairly typical example -- it's an online op-ed that ran on the website of the New York Times...excuse me, the liberally biased New York Times, today. The allegation of press bias comes from, ahem, the former press secretary for Bob Dole:

After the presidential election is over and the dust, animosity, glee and shock settle into something manageable, the nation will need to tackle the subject of “media bias” in a sincere and honest manner.

As an “independent conservative,” I’m expected to see liberal media bias lurking everywhere, but it’s not just me — and it’s not just conservatives. I know liberals, including newspaper editors, who think the “news” pendulum had swung dangerously far to the left.

The author of the piece, Douglas MacKinnon, runs through what's becoming a familiar litany of complaints, citing two recent studies that tried to objectify negative and positive stories to determine that the coverage of Obama has been more positive than that of McCain, and he also points out studies showing that an overwhelming number of journalists vote Democratic. What's more, in keeping with the sorry tenor of the 2008 campaign, there's a bit of a backhanded swipe at affirmative action; since newsrooms are younger and more racially diverse than a generation ago, of course these reporters swoon for Obama.

 Concludes MacKinnon:

 My point is, regardless of whether the news media are right or wrong about an Obama win, shouldn’t they still be concerned about that “shred of credibility they have left?” Shouldn’t they be concerned with numerous studies and the observations of various journalists that the business has tilted too far to the left?

Actually, no.

First of all, the arguments upon MacKinnon and some of these other op-ed writers have based their arguments are full of holes. As for the tepid political leanings of journalists (most of whom greatly prefer a good scoop over electing a good president), the tilt toward voting Democratic has been out there as a fact since the early 1970s, even as a candidate who some 80 percent of votes from journalists, George McGovern, got horrific press coverage. It existed during that Reagan years, when most press coverage was so fawning that it was captured in a book by Mark Hertsgaard called "On Bended Knee." The reasons are complicated -- at a simplistic level you could say that questioning authority (a journalistic tenet too often honored in the breach) is more of a liberal trait than a conservative one. To conservatives unhappy about that, I've always argued a) recruit more young conservatives to be journalists or b) start your own conservative media outlets, which has worked for them on cable news and AM radio if no so much in print, where no kind of startup makes much economic sense right now.

As for the issue that newsrooms are too diverse, well, a newsroom where everyone looked like John McCain isn't such a great idea (and trust me because I'm nearly there, except with less hair than the 72-year-old standard bearer.) But what about the social scientific research proving that there've been more negative articles about McCain -- doesn't that prove that the media is biased?

Not really. My own unscientific perception, from reading a ton of coverage, is that McCain's lead in negative articles is because a) he's run a much more negative campaign, with harsher attacks, especially after Sarah Palin, with her know-nothing rallies, joined the varsity team and b) he's losing, which is the ultimate negative, including the flood of disgruntled GOP aides leaking bad stuff to the media. The result is something that should be obvious yet seems counter-intuitive to a lot of people: Given the state of this race and the way that McCain and Palin conducted their campaign, what really would have been bias for the media to would have been to write the same number of negative and positive stories about both McCain and Obama.

That, also, would have been business as usual – creating false equivalencies, “on-one-hand, on-the-other-hand” journalism that bends over backwards to gather evidence that both campaigns were equally bad, even if the truth is that one hand is carrying a lot more mud and filth than the other. That’s the way it’s been done in the sacred temples of what we call “objective journalism,” even in the run-up to the war in Iraq when so many bogus pronouncements went unchallenged.

Look, it would be nice to declare that the 2008 campaign was a shining moment for campaign journalism in every way, but that clearly was not the case. There was way  too much “horse race” journalism, too many polls and too many stories about polls and too many stories about stories about polls, and some pretty lame articles (like this clumsy one from the New York Times about McCain). But at the end of the day, I would say that some in the traditional media – backed by bloggers and New Media types – did get it right when it mattered the most, when the election could have slipped away just as the Iraq invasion did.’

In the weeks immediately following the Republican National Convention, the McCain campaign made a conscious decision to declare war on the media and to use that “media war” as an excuse to run several ads that were misleading or egregiously false. It was a do-or-die moment, and there were enough reporters in 2008 who were willing to shed the cloak of contrived objectivity – to acknowledge the once unprintable fact that one side was lying more than other.

And it may well have been a turning point in the election. In the days that followed, the McCain team toned down some of its commercials, and many rank-and-file voters seemed to see through the sleaziest tactics. The Lee Atwater/Karl Rove strategies that decided our elections in 1988 and were adapted to 2000 and 2004, with disastrous consequences all the way from Sadr City to the Lower 9th Ward to Wall Street, were finally pushed back – maybe too late for America, but maybe just in time.

It was living proof of my personal belief that the greatest role for journalists is not to make sure that every story has 50 percent of one side and 50 percent of the other side – but that the vital function for reporters is to preserve democracy and the freedom of the press, because without those freedoms a valid media would cease to exist. Yes, they’re voicing outrage today inside the sacred sanctuary of the Temple of Objective Journalism , where the celebrants nervously fingered their rosaries rather than confront the Constitutional bonfire that was building outside.

But for eight years now, there’s been an out-of-control fire raging outside of that temple – a fire that was built upon the USA Patriot Act and Guantanamo and rendition and torture and signing statements and 16 words in a State of the Union Address. Ultimately, saving the last fabric of democracy is more important than worrying about what contrived commandments of journalism were stepped on while the blaze was finally extinguished.

I myself would call it truth-telling, and honest journalism, but now we have some who want to call it “media bias.” That’s fine with me, but understand this.

“Media bias” may have just saved America .

Posted by Will Bunch @ 12:14 AM  Permalink | 150 comments
Comments   
Posted 12:54 AM, 11/04/2008
AHiredGun
Well stated Will. It will now be interesting to see how much whine the neo-cons have left when the realization of the Obama electoral college landslide smacks them in the collective kisser.
Posted 01:33 AM, 11/04/2008
JGT
The stupidest thing about all the whining about "the liberal media" is that the media exists to be liberal. A free media doesn't (or at least shouldn't) exist to talk about how great our government is, or how wonderful life is for people in power, or how things should stay just the way they are. A free media is supposed to be the voice of the voiceless, a function which is uniquely liberal. If people think that the media is in Obama's pocket, find a new term (Demo-Media?) that makes sense. Liberal media? That's like whining about a "tyrannical oligarchy".
Posted 01:49 AM, 11/04/2008
23
But Will, you are neither a journalist nor a reporter. Would the IRS come down on me if I claimed "City of Philadelphia" as a dependent on my next tax return? Win or lose Will, just go away. McCain/Palin have been more negative than Obama because there are so many negatives to choose from. Despite efforts, I still know nothing about Obama, other than he promises "change", whatever that may be. Is it wrong to question a candidate on his judgment and integrity? Is it wrong to question a candidate on his experience? Hitting on Ayers, Wright, and ACORN are legitimate questions that are only negative because they are aimed at your candidate. The left/socialist/communist attacks on Palin have been simply patronizing and misogynistic and are far worse than anything the right has thrown at Obama/Biden. I didn't even read anything about Biden. How can a guy who quit a previous presidential race because of plagiarism and resume padding now be qualified to be vice president? Obama brings nothing but "change" to the table. Taxes and expansion of the welfare state will not fix the economy. Iraq, right or wrong, is a non issue at this point. His foreign policy will fail as leaders of other countries do not respect him and he will destroy the miltary. At least the Congress will change hands in 2010. Can you say Jimmy Carter 2?
Posted 06:24 AM, 11/04/2008
tr88
What a surprise, no media bias found. Well you never heard a huckster cry rotten apples either. The media have influenced this election the way they want us to thinkmand it's anti democratic. To state otherwise is laughable. Obama is the least experiecned and least vetted candidate in history yet the media did it's hatchet job by villifying Sarah palin on a daily basis. Media propagandists at the Daily news are no better than Jospeh Goeebels and the third reich. They should be arrested.
Posted 06:45 AM, 11/04/2008
mike l
23, if you don't know abouyt Obama by now, then you did not look. Aside from his websites, there were all the everyday stories in the papers and on TV. He will not come to your door personally to explain everything. Same with Joe Biden. He's been around for a long time, so you had plenty of time to research him other than the so-called plagiarism of 20 years ago when once he didn't say he got part of a peech from a British pol. What makes you say Obama will destroy the military, as if bushco hasn't. mccain is seeking cuts in defense as well. Will he destroy it. If you don't know something, that's your problem. All the facts are out there if you'd get off you lazy butt and look. That's called being a citizen.
Posted 06:46 AM, 11/04/2008
dcustriker9
Saved America? Please. As an aerospace engineer that's a contractor to NASA, I'm going to need a job thanks to 'media bias'. We're about to elect the next George W. Bush. A well intentioned President that doesn't know much that will overly depend on his advisers. Yippee. Four more years.
Posted 07:02 AM, 11/04/2008
theodotius
Right Will, McCain got negative coverage because he ran negative ads and Obama didn't. Just remember, buddy, you do not question the Messiah or you will be a racist, too.
Comment removed.
Posted 07:08 AM, 11/04/2008
montani semper liberi
"Media propagandists at the Daily news are no better than Jospeh Goeebels and the third reich. They should be arrested." . . . . . . And after we do that, do we go after the Jews?
Posted 07:12 AM, 11/04/2008
potus
"McCain/Palin have been more negative than Obama because there are so many negatives to choose from". Even if this were true, it still cost you the election. Learn from this next time RNC.
Posted 07:14 AM, 11/04/2008
db_cooper
"I would say that some in the traditional media – backed by bloggers and New Media types – did get it right when it mattered the most, when the election could have slipped away just as the Iraq invasion did.’" So while denying MSM bias, Will, you show your own.
Posted 07:15 AM, 11/04/2008
db_cooper
"A free media doesn't (or at least shouldn't) exist to talk about how great our government is, or how wonderful life is for people in power, or how things should stay just the way they are." Unless the person in power is a Democrat, in which case malfeasance is ignored or slowly dribbled out. Or if the government program in question is of liberal coinage, in which case the media puts on their pom-poms for it to be enacted.
Posted 07:17 AM, 11/04/2008
montani semper liberi
"you do not question the Messiah or you will be a racist, too." . . . That doesn't seem to deter you, theodotius, and what's great is that you can do it on a liberal media website without fear of being arrested. Just remember, "racist" is just a word, like "socialist" or "terrorist" is just a word. Freedom is real.
Posted 07:24 AM, 11/04/2008
constantine
This is one of the most illogical pieces I've ever read. First of all, the fact of an event is one thing that cannot be disputed, however postmodern you are. Second, a skewed or biased presentation of the fact turns news into propaganda. How did bias and propaganda save Germany... Russia... China... and countless millions of other people in around the world in socialist countries where the media was biased... hiding/distorting facts? The liberal media in countries like Russia and China continue to support those oppressive governments. Oh, but how could the media possibly hurt democracy? The first obvious answer is by hiding or distorting the truth. The second is through biased motives. The third that I would like to point out, however, is that there are too many unsubstantiated accusations and assumptions or hopes of guilt/fault stemming from the media right now. This sways public opinion before any legal proceeding begins. Nowadays, the media considers someone stained or guilty before proven innocent, whereas the courts are designed to consider someone innocent before proven guilty. As for reporters themselves, while it is common for any individual to have a biased worldview, those biased motives (i.e. trying to get people to dislike a given politician) will completely color a story. Last, if the media is supposed to be a voice for the voiceless, what about the voiceless 3rd party candidates? In fact, they aren't voiceless; but they are ignored en masse by the media. In other areas, science and medicine for instance, there are substantial attempts (although major flaws remain) to get rid of bias. In the court of law, there are some attempts to maintain objectivity. Why not in the media? If the media cannot be honest or intellectual in an attempt to deal with this epistemological problem, then it is time to supplant it with a source of information that is more open and objective.
Posted 07:29 AM, 11/04/2008
montani semper liberi
"then it is time to supplant it with a source of information that is more open and objective." . . . . Wow, that's a cliffhanger, constantine. Finish your thought. How about a Handicapper General for the media, as in "Harrison Bergeron"? Repeal the First Amendment and an egalitarian thought paradise is yours.
About Will Bunch
Will's book: Learn about it here and purchase it here.

Will Bunch, a senior writer at the Philadelphia Daily News, blogs about his obsessions, including national and local politics and world affairs, the media, pop music, the Philadelphia Phillies, soccer and other sports, not necessarily in that order.

E-mail Will by clicking here.

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