Saturday, May 25, 2013
Saturday, May 25, 2013

How McKayla Maroney helps Obama

Call it being relatable, call it being in touch. But however we describe that hard-to-define but know-it-when-you-see-it "cool factor," it's a real reason why Obama won 60 percent of the 18-29 year old vote.

45 comments

How McKayla Maroney helps Obama

POSTED: Tuesday, November 20, 2012, 12:27 PM
President Obama puts on his "McKayla Maroney is not impressed" face with the Olympic gold medalist, whose expression went viral after an Olympic stumble. Obama brought it up, she said. The gymnastics team visited the White House on Thursday and, she noted, "We were about to leave and he said, 'I want to talk to you one second about the face.' He said, 'I pretty much do that face at least once a day.' " (PETE SOUZA / The White House via Getty Images)

There he was, the tall, increasingly gray-haired President Obama, posing with the diminutive 16-year-old gymnast McKayla Maroney. Together, they mimicked the impudent “not impressed” facial expression Maroney made famous after winning only a silver in the vault, the event that was supposed to be her crowning moment at the London Olympics last summer. Together they pursed their lips and twisted them to the side in the universal sign for “is this really it?” The Obama-Maroney photo, taken in the Oval Office as she and fellow American gymnasts visited the White House last week, back-flipped its way through social media over the weekend.

My first thought was that Obama was finally showing us how he really felt during his first debate with Mitt Romney.

My second was that the photo captured a major factor that has separated Obama from his presidential rivals: cultural sensibilities are very much of and in the moment, while he’s faced opponents who have felt very much like the past.

Friends who follow politics only casually all offered this reaction to the picture: it’s nice to have a president with a sense of humor. Call it being relatable, call it being in touch. But however we describe that hard-to-define but know-it-when-you-see-it "cool factor," it's a real reason why Obama won 60 percent of the 18-29 year old vote.

That might not be one of the top five reasons why it’s Obama in the Oval Office and not Romney or John McCain – but it’s up there. We don’t choose our presidents based on who has the best playlist on their iPhones, but we certainly want someone who can break free of the presidential bubble and seem real. Obama, who plays hoops and listens to Jay-Z and now playfully poses with a cultural phenom, dominated that measure against McCain and Romney and before them Hillary Clinton.

The result? Obama has owned the Colbert vote.

Can you see McCain trying the same pose with Maroney? How about Romney, who is only 65 but seems like he just emerged from a 1950's time capsule? (Yeah, he campaigned with Kid Rock, but can anyone picture Romney driving one of his Cadillacs, windows down, belting out “Bawitdaba”? If so, I’d love to see that YouTube video).

In his 2008 primary run, facing criticism from Clinton, Obama mimed the “dirt off your shoulder” brush off Jay-Z popularized, sparking a YouTube hit. Clinton has many skills, but making spontaneous rap references probably isn’t among them. (Her husband, meanwhile, gave us another pop-political landmark in ‘92 when he played the sax with Arsenio, grabbing a decided edge in cultural cachet).

It seems, though, that Republicans are setting a different course for 2016. Paul Ryan, 42, can talk up his work outs and Rage Against the Machine playlist. Chris Christie has a genuine, open-hearted love of Springsteen that reveals a grown man who has held onto something important from his youth, and the kind of fandom most of us can relate to. Over the weekend Christie was on Saturday Night Live, playing his Jersey guy persona for self-deprecating laughs. It will only help him.

“After you take oath of office, you're presidential. But while you're campaigning for that office, and especially when you’re campaigning for Millenials, you have to be cool,” wrote Newsworks columnist Dick Polman. “Christie this weekend was cool. And with those voters in mind, the SNL gig might have been his opening salvo for 2016.”

If so, Democrats better have a plan to open up their ranks. Right now Clinton is the name that tops pundits’ list of 2016 hopefuls. Joe Biden is considered another possibility. Is it possible to come up with two Democratic names more tied to the past?

Republicans have a new generation preparing to fight to be the candidate of the now, an ephemeral, intangible and fickle title that can change hands in a cultural moment.

Jonathan Tamari @ 12:27 PM  Permalink | 45 comments
45 comments
Comments  (45)
  • 0 like this / 0 don't   •   Posted 1:31 PM, 11/20/2012
    Kid Rock is less hip than Glenn Miller or Perry Como.

    Ryan may like them but he obviously has no idea what Rage Against the Machine is ragin' about. He looks like your dad trying to hang out with you.

    Joe Biden is at least genuine. And sorry, Hilary may have ties to the past, but she's cool, because competence and intelligence is always cool.

    You should've stopped writing abouit 1/2 way through.



    carl and sons
  • 0 like this / 0 don't   •   Posted 3:15 PM, 11/20/2012
    or, at least stopped before name-checking Dick Polman and Newsworks
    thermal321
  • 0 like this / 0 don't   •   Posted 2:21 PM, 11/20/2012
    Obama is too cool. He is a President of the people,for the people and by the people.
    CommonSense in Philly
  • 0 like this / 0 don't   •   Posted 3:15 AM, 11/21/2012
    I'm so happy we elected a man (twice) who is nothing more than a community organizer that is well informed of the actions of a 16 year old gymnast.

    All I wanted was someone versed in economics, finance, job creation and world politics. Hopefully the country will survive until 2016 so we can find someone like that.

    For the next four years will have to put up with the bitcches and hos ballin' yo.
    mephisto
  • 0 like this / 0 don't   •   Posted 8:01 AM, 11/21/2012
    I am soooooo happy too mephisto. American dodged a bullet with Romney! That's for sure.
    CommonSense in Philly
  • 0 like this / 0 don't   •   Posted 2:32 PM, 11/20/2012
    Obama listens to Bob Dylan. the JayZ stuff is for show, fo sho.
  • 0 like this / 0 don't   •   Posted 2:38 PM, 11/20/2012
    It's clear that Obama won because he had more Facebook friends and Twitter followers than Romney.

    Too bad those 18-29 year olds haven't realized that they're not voting for Student Council President.

    I think that after another 4 years in their parents basement maybe they'll grow up.
    Crazybrave1
  • 0 like this / 0 don't   •   Posted 4:10 PM, 11/20/2012
    Thank god Romney lost, or they would have never moved out.
  • 0 like this / 0 don't   •   Posted 2:50 PM, 11/20/2012
    That's what America will be doing in about 24 months. What happens when the Great Campaigner has no campaign to run? He will be revealed as the Dullard-in-Chief.
    2ndNlong
  • 0 like this / 0 don't   •   Posted 2:53 PM, 11/20/2012
    Well when they realize what they will be paying in taxes they'll rue the day they voted for Obozo.
    tpizza
  • 0 like this / 0 don't   •   Posted 4:12 PM, 11/20/2012
    Of you're talking about the top 2%, I see your point. Otherwise, the vast majority of Americans won't see their taxes raised.
  • 0 like this / 0 don't   •   Posted 4:14 PM, 11/20/2012
    I hear all the time how "Obama likes to shoot hoops", but the only clip I have ever seen of him is embarrassing to say the least. And the one and only time he ever threw out the "first pitch" at a baseball game, he three-hopped it to the catcher.

    A skinny metro black guy with no athleticism. Too cool.
    Mr. Smith
  • 0 like this / 0 don't   •   Posted 4:37 PM, 11/20/2012
    You do realize that Obama regularly plays basketball with former NBA players for fun right...? On election day, while Romney was scrambling to do last-ditch campaigning in Pennsylvania in vain, Obama was shooting hoops with Scottie Pippen in Chicago.

    http://www.sportsgrid.com/nba/president-obama-continued-his-election-day-basketball-ritual-with-scottie-pippen/
    daxtremesolja
  • 0 like this / 0 don't   •   Posted 4:24 PM, 11/20/2012
    The celebrity president at it again. Good thing there aren't any pressing issues to attend to.
    420Phillie
  • 0 like this / 0 don't   •   Posted 4:37 PM, 11/20/2012
    hey snotty republicans, four more years.


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About this blog
Jonathan Tamari is the Inquirer’s correspondent in Washington, where he follows the Philadelphia area’s interests and representatives. Tamari comes to D.C. after two years as a beat writer reporting on the Philadelphia Eagles and the NFL (where, a political source once told him, there are at least rules against hitting below the knees). He previously wrote about politics and government from Trenton, reporting on the characters and color of New Jersey state government.

Jersey born and bred, Tamari now lives in the capital city, where he is looking for stories, places to run, soccer bars and good meals.

Reach him at jtamari@phillynews.com.

Follow Jonathan on Twitter: @JonathanTamari.

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